Art Lab Presents:
Broadway Interludes
New York, New York
the goal:
Build social media viewership, following, & awareness
the videos:
Podcast, Social Media Video Content
industry:
Musical Theatre / Broadway
about the project
After Season 1 was filmed, Art Lab brought us on to build out the strategy, packaging, branding & thumbnail design (for which we hired the talented Coast Creative Co), and full post-production of Season 1. They then signed us on to continue all of those roles for Season 2 & 3, as well as filming all episodes for those seasons.
Above are a couple full episodes from Season 3, filmed by WMC in the Museum of Broadway. Other social media shorts that were clipped from full episodes for better distribution of the podcast can be found at the links below to Art Lab’s social media channels.
Notable figures include:
Over 1 million TikTok views on “Michelle Dowdy talks about meeting Aretha Franklin“
Over 119k TikTok views on “Cara Rose DiPietro sings Wicked’s ‘Popular’”
Over 53k Instagram views on “Adam Pascal - Rent Costumes”
All of the episodes can be found on Art Lab Productions’ YouTube Channel.
-
Executive Producers: Art Lab Productions, Meg Fofonoff
Producers: Meg Fofonoff, Megan Chacalos
Director of Photography (S2 & S3): Nate Wind
Additional Camera Operation: Taylor Deal
Post-Producer: Wind Media Co / Nate Wind
Video Editor: Nate Wind
Series Branding: Coast Creative Co
a look
Behind The Scenes
