Maine Needs
portland, maine
the goal:
Awareness, Training Efficiency, Recruitment, Social Media Content, Community Outreach
the videos:
Organizational, Training / Tutorial, Recruitment, Event, Vertical for Social Media
industry:
Nonprofit Organization, Human Services
about the project
Wind Media Co worked with Maine Needs to create a full suite of marketing videos to further their cause & their reach within the community. The suite of videos included:
An Organizational Video to paint a picture of what Maine Needs does within the Maine community & why others will want to get involved.
Two Training Videos to help ease the bottleneck of onboarding new volunteers that happens in an organization of this type. (They expressed this challenge early on, so we made it a priority to figure out how best to smooth out this process.)
A “Ways to Get Involved” Video because there are so many ways to get involved with Maine Needs, and some may not be as apparent as others. This video helps viewers figure out how they can best contribute!
Event Coverage & Recap of Kegs for Causes hosted by Rising Tide Brewing, to keep viewers updated & to say thank you to the community for coming out and showing their support.
Vertical versions of the Organizational Video, “Ways to Get Involved” Video, and Event Recap Video - for optimal viewing on social media channels that prefer vertical orientation (IG Reels, TikTok, etc.).
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Executive Producer: Wind Media Co
Production, Post-Production & Editing: Nate Wind
Special Thanks: Tara Balch, Kaleigh Anderson, Gabe, Heather, & all of the other volunteers who agreed to be filmed while they do their incredible work
a look
behind the scenes
